Date: January 21, 2023
What is Programmatic Digital OOH?
Programmatic digital out-of-home (OOH) advertising refers to the use of technology to automate the buying and selling of advertising space on digital billboards and other digital out-of-home (OOH) media. This approach allows for more targeted and efficient ad placement, as well as real-time data and analytics to measure the effectiveness of campaigns. Programmatic digital OOH […]